M88-4 Leadership and branding in aesthetic business

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About Course

Scale your business and take it to greater heights. Learn from real-life experiences and proven strategies that you can implement and put into practice immediately! Learn beyond mere textbook knowledge and rote learning. Gain valuable insights from our faculty as they impart their years of experience, know-how, and secrets that will set you up for success. ECAMS Bitesize Virtual Learning gives you the freedom and convenience to learn anytime, anywhere to suit your busy schedule. Enjoy unlimited access to the best learning resources that you can play and replay over and over again.

In this module, learn the 5 key factors of a successful leader and how your perspective and way of thinking can lead to a positive change. Unpack what “branding” means and understand its impact. Determine and define your Unique Selling Proposition(USP) accurately for your business in a way that would not only engage meaningfully with your customers but bring about commonality and motivate your team. A practical guide will also be given to help you through the module. This approach does not only applies to the leader but also applies to the team and customer.

At the end of this module, be ready for a positive transformation. Look at things from a new angle and relook into your marketing strategy. See how a shift in mindset could lead to positive changes manifested in various business activities without shaking grounds but incremental improvements towards business success!


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What Will You Learn?

  • After attending this course, you will look at things differently and you probably will change your approach in talking to your patients, your team and you will also relook into your marketing strategy. You will start to understand why your business stays in the same position and realise by shifting the approach you had learn in this course, you will start seeing the business moving towards the result that you want.

Course Content

Mind shifting.

  • Leadership
  • Assignments

Branding & USP
Defining your USP

ECAMS global leading institute of excellence in aesthetic medicine and surgery training since 2008.

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Carmanhall Rd, Sandyford, Dublin. Level 1, The Chase, D18 Y3X2. Republic of Ireland.

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